Social Media Academy is live with 14 Social Media Workshops
Small-business owners and marketers engage with social media to create buzz about themselves, their brands and their products and services—and because social media offers them a way to reach millions of consumers easily and cheaply. These users represent legions of potential business customers.
Those business professionals and leaders not maximizing the power of social media are missing out on a huge opportunity. Explains Out&About Marketing Principal Milena Regos, “Social media presents a unique opportunity for businesses to both connect with their existing customers and grow their reach and can be a very affordable, highly successful medium if done right. While it has leveled the playing field for businesses of all sizes to tell their story online, it can also be very time consuming, so it’s important to know how to use social media well. In partnership with People on the Go, I put together the Social Media Academy to provide business owners and marketing professionals with a deep understanding of how each of the social networks functions, as well as to give them valuable tips and examples from my own experiences as to what’s worked and what hasn’t. All of the workshops provide hands-on demonstrations and real-life examples. I highly recommend the Social Media Academy to anyone who’s just starting in the realm of social media or who wants to dig deeper and move to a more advanced level.”
For those business owners and marketers wishing to tap into social media to increase their reach but not sure how to go about it, the Social Media Academy can serve as a one-stop resource with its 14 online training courses that cover Twitter, Facebook, LinkedIn, and Pinterest, as well as Social Media Marketing, Social Media Tools, and Personal Branding to provide a comprehensive education in the myriad business applications of social media.
The courses offered are as follows:
• Twitter 101
• Twitter: Getting Started
• Twitter 501
• LinkedIn 101
• LinkedIn: Getting Started
• LinkedIn 501
• Facebook 101
• Facebook 501
• Social Media Tools 101
• Social Media Tools: Getting Started
• Social Media Tools 501
• Pinterest 101
• Personal Branding
• 10 Easy Steps to Get Started with Social Media Marketing
Each class runs 60 minutes and is offered in packages of either two or three webinars, at a cost of $39.95 per package. Classes range from 101 to 501 levels, so that beginner, intermediate, and savvy social media users alike will all benefit. For detailed information on the courses, visit the Social Media Academy.