The “Don’t be Stupid” social media guidelines every employee needs to know
What you share online is public and in some cases can be used against you. Here are some guidelines to keep in mind before the next time you hit enter on your keyboard or send on your mobile device.
1. Everything you share online is visible. Your Facebook updates, tweets, blog posts, Flickr photos, YouTube videos. If you want to keep your job, don’t say things online you are going to regret down the road. Think before your post as if your Mom, your Boss and CNN all together are all going to see, review and comment on your post.
2. As an employee, you represent your company at all times. Whether you meet someone in person or discuss your company on Twitter, be careful what you say. Exercise good judgment and use common sense at all times. Your company’s reputation is in your hands offline and online. Your company probably has some type of “employee handbook”. Read it.
3. Put a disclaimer on your personal blog – You have opinions and they may or may not coincide with your company’s position. Make sure you differentiate your personal blog from your company. Use a disclaimer every time you discuss a product/service that you have some type of material connection with.
4. Don’t spend your day on Facebook at work – get your work done first. Social media can be very addictive and fun. Spend your time wisely. Don’t call in sick to go work on your new personal blog.
5. Every action you take online – words, images, links, blog posts may be a reflection on you and your company. Be mindful.
6. Every person has 3 lives – a public life, a private life and a secret life. Be careful what you disclose.
7. Be smart. Think before you speak.
8. Arguing online is not a good practice. Pick up the phone or meet in person.
9. Your personal brand is important. Work on developing it and protecting it. Do it on your own time.
10. Don’t call in sick, go to the beach and post a photo of how sunburn you are on Facebook. Along the same line, think before you Tweet.
Your turn. What would you add to this list? Have you heard of people getting fired over posts on social media? Have you said something on social media that you have regretted?